trendscout news issue 8

25. Oktober 2016

trendscout – rising demand for emerging markets assets

The latest analysis by trendscout has revealed that investors have been shifting their attention to certain emerging markets assets since spring and have maintained interest at this elevated level over recent weeks.

Main beneficiary of this shift have been Emerging Markets equities with M&G, RAM and Robeco Conservative taking the lead. M&G has been successful within big Swiss banks across all countries while RAM has attracted attention from investors domiciled in Switzerland and Singapore as well as Robeco in Spain.

Interest in EM Local Debt has remained muted while attention for EM External Debt has risen nicely, largely driven by demand in funds from Pictet, Neuberger Berman and Pioneer. Pickup in interest for the Pictet fund stem primarily from investors domiciled in Spain and Asia who accessed the information across all sales channels. Neuberger has attracted attention in Hong Kong and Pioneer in Italy.

Graphic: emerging market trends

Emerging Markets categories: % share in document downloads over 1 year from all categories within European and Asian sales channels

Other trendscout highlights

  • Demand for Nordea Stable Return weakens considerably after soft closure
  • Attention for Thailand ETF spiked when king Bhumibol passed away
  • Rising awareness for Robotics and Security funds

Categories gaining attention

  • Equity Technology
  • Equity World Emerging Markets
  • Bond World High Yield

Categories losing attention

  • Liquid Alternatives – Multi Assets
  • Equity Europe
  • Equity Gold Mining

Funds gaining attention

  • PIMCO Funds GIS plc - Income
  • iShares III plc - Core MSCI World UCITS ETF
  • FF - Global Multi Asset Income Fund
  • Henderson HF - Global Technology
  • Goldman Sachs F. SICAV - Emerging Markets Debt Portfolio

View our trendscout tutorial video

trendscout is a self-service fund analytics web application licensed by fundinfo. It measures fund interest based on online views of our 18+ million fund documents database. For a quick introduction to the features and benefits of trendscout, click here to view a tutorial video.

With trendscout, you can:

  • Identify the source of interest in your funds based on investor domicile or sales channel
  • Analyse the results of your marketing activities by region
  • Compare the interest in your funds with each other, or with your competitor’s funds
  • Examine the interest in individual funds or fund categories over time

For additional details, visit the trendscout website, or download the flyer.