Newsletter No. 19

May 13, 2011

Just a few weeks after the launch of, our online portal featuring video interviews with fund managers, we can celebrate reaching our first milestone together with our clients and partners:

With the video interview with Neil Gregson for JPM Funds – Global Natural Resources Fund, we have now published 50 videos on and on our partners’ portals. Within a very short space of time, more than 30 fund providers have confirmed their participation on

  • Aberdeen
  • AllianceBernstein
  • Baring
  • BCV Banque Cantonale Vaudoise
  • Bellevue Asset Management AG
  • BlackRock
  • BNP Paribas Investment Partners
  • Carmignac Gestion
  • DWS
  • Fidelity
  • Fisch Asset Management
  • Franklin Templeton
  • Goldman Sachs Asset Management
  • Henderson
  • Ignis
  • ING
  • Invesco
  • J.P. Morgan Asset Management
  • LGT Capital Management
  • M&G Investments
  • Man
  • Oddo Asset Management
  • PvB Pernet von Ballmoos
  • Pictet
  • Pimco
  • PMG Fonds Management AG
  • Raiffeisen Capital Management
  • Sarasin
  • Schroders
  • Skandia Investment Group
  • Swiss & Global Asset Management AG
  • UBS
  • Vontobel
Video distribution

The videos are published on the platforms of well-known distribution partners such as UBS, Credit Suisse and Julius Bär as well as on the websites and Through these channels, fund providers’ videos are reaching a broad audience and gaining visibility among investors. Within just a month of the platform being launched, the videos published there had been viewed as many as 10’000 times.

Of course, the videos may also be used in your own marketing, as done by the following Swiss fund Provider.

Video production

Standardisation of the videos from both a technical and content point of view has advantages not only for distribution partners but also for fund providers. The videos enable you to…

  • showcase your expertise: let the professionals present your products, strategies and outlooks;
  • acquire new clients: reach professional market participants and private investors in Europe and Asia within the network;
  • raise your profile: increase the visibility of your company or of a specific product;
  • measure the results: track viewers and measure the influence of your videos on the relevant target groups.

Working together with our production partner Clipessence, we cover the entire video production process from filming through to delivery, including translation and subtitling:

  • You choose a suitable format: the two available formats, “portrait” and “update”, were developed in collaboration with distribution partners;
  • You enjoy the benefit of our experience: Our production professionals guarantee a professional result in terms of both content and visual impact;
  • We save you both time and money: You get to concentrate on your core business, leaving video production and distribution to us.

If you are keen to address your clients and partners in a new and exciting fashion and publish video interviews with fund managers on a large number of platforms, we look forward to hearing from you.

Yours faithfully,

Your team